Hidden Object Games - I can play it everywhere!

The word "casual" indicates that the games are produced for the casual consumer, who comes across the game and can get into gameplay almost immediately. Every month, an estimated 200 million consumers play casual games online, many of who do not normally regard themselves as gamers, or fans of video games.

A hidden object game is a genre of puzzle video game in which the player must find items from a list, hidden within a picture.

Casual games are usually free on-line or free to download and try (but may provide a revenue by in-game advertising). Commercial studios create downloadable games, primarily available on the PC. These games are typically addictive and are limited trials to encourage casual gamers to buy a permanent "deluxe" version for a small price (typically $20 or less).They usually have more intensive graphics and sound. Recently, 100% free "full licensed versions" of casual games have become available through advertising.